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INFINIT Coaches

What’s the Deal with Sugar?

sugar carbs nutrition FAQs

Sugar. This sweet and energy-rich substance (C12H22O11) has been used and treasured by humans for thousands of years. It is one of the world’s oldest documented commodities. It's also one of the most utilized ingredients in the world, and is responsible for bringing sweetness to our lives in the form of baked goods, chocolate, ice cream, and so much more. So why have these once highly valued granular bits of sweetness suddenly found their way into our health-conscious crosshairs?

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Pro Standup Paddleboarder & INFINIT Coach Jenn J. Lee

Athlete on paddlebooard in ocean, text "Pro Standup Paddleboarder & INFINIT Coach Jenn J. Lee"

Jenn J. Lee has been paddleboarding for the last five years and has recently began working with INFINIT for all of her in-race nutrition. For years, Jenn has worked on and off with other companies to try to find something that worked for her when she finally stumbled on INFINIT thanks to the recommendation of her conditioning coach. Jenn was a former competitive skier and equestrian rider that moved to Hawaii and was looking for something to keep her active. Today Jenn is one of the top female paddle boarders in the world and continues to work together with INFINIT to push her to her absolute maximum on her board.

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Coaches Corner: A Shift of Focus and Emphasis

Man Running to Bike during triathlon, text "Coaches Corner: A shift of Focus and Emphasis"

“Cross Training,” what is it? The simple definition of cross training is, simply put, training in activities that are different than your primary sport.  Physiologically speaking, however..... “Physiological adaptations in response to physical training are highly specific to the nature of the training activity. Furthermore, the more specific the training program is to a given sport or activity, the greater the improvement in performance in that sport or activity.” - J.H. Wilmore, D.L. Costill, W.L. Kenney

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Notes for the Off Season

Indoor Yoga Text "Notes for the Off Season"

First of all, I hope that 2014 was a successful year for you – whether it was doing races or just staying fit!  What follows is an emphasis on not wasting the experiences you’ve had (and hopefully learned from) and I’ll offer some suggestions on what you can do to get ready for 2013 

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Alleviate Stress for Improved Training

Woman stressed text: "Alleviate Stress for Improved Training"

I know that sounds like an obvious statement, but it is still hard to do in everyday life. Even when things are a bit chaotic, most of us seem to under estimate the effects of stress on the body. As athletes we look at our training, equipment, and nutrition in hopes of a faster race and improving our fitness level. However, the majority of us never consider our stress levels. As an athlete stress can hurt your performance in many ways including an increased heart rate and oxygen consumption. It can also harm your exercise efficiency and cause a workout or race to feel tougher than it actually should. Increased muscle tension and reduced leg turnover are also contributed to stress. 

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The Power of the "OFF" Switch

Relaxing in Hammock text "The Power of the Off Switch"

For most endurance athletes, there comes a time each year when they are evaluating what is next on their calendar.  Many athletes choose to just continue down the path of race, race, race, race, then the weather gets cold, so they do marathons, half marathons, and more race, race, race.  At some point, the body is going to start to reject this mentality and regiment.  Overtraining can cause a deep level of fatigue that only rest and time away from the sport can cure.  This is where “offseason” comes into play.

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Hard-Easy - Coach Joe Friel

Man riding bike text "Hard-Easy" blog header
Joe Friel has trained endurance athletes since 1980. His clients are elite amateur and professional road cyclists, mountain bikers, triathletes, and duathletes. They come from all corners of the globe and include American and foreign national champions, world championship competitors, and an Olympian.

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